Cheap backlinks from “link building” freelancers and “bloggers” aren’t worth the dollars you transfer via PayPal.
In every way, cheap backlinks can do significant harm to your website’s authority, and search engine rankings.
Search engines automatically penalize websites seen to be using tactics that are trying to fool them into ranking them higher. It could take you a long time to recover from buying black hat spammy backlinks.
How many of us have received emails, website form messages, and LinkedIn DMs that sound something like this?
“Hi,
I’m a blogger.
I have more than 20k+ sites with high traffic (best price is available).
Are you looking for a vendor who can handle your Link Building?
Then here I am.
Here are some of the websites on which I have the authority to build links.
https://www.ranker.com
https://realtytimes.com
https://marketbusinessnews.com
https://www.houzz.com
https://apnews.com
https://www.msn.com
https://azbigmedia.com
https://nyweekly.com/
https://www.benzinga.com
Price starts from $20
Should I send you my site lists?
Best!”
That’s a real email.
Most of us who’ve been in business, whether working for someone or ourselves will get 100s if not 1000s of these every year.
What do we do with them? . . . Straight in the trash.
Most emails like this don’t get past spam filters.
Can you imagine the quality of the backlinks they’re selling? We know they’d be as poor-quality as the spam emails they write.
So, let’s look at why accepting a “best price” blogger outreach would be a bad idea, and why OutreachMama’s process and approach will achieve the results you need from guest posting link building, link insertions, and blogger outreach campaigns.
Why you shouldn’t buy cheap backlinks
The backlinks and blogger outreach link building these freelancers are selling are very likely to harm your website, domain rating (DR), and domain authority (DA).
There are numerous very good reasons why you shouldn’t now (or ever) buy cheap backlinks:
- When backlinks are cheap and easy to buy they’re not going to be high-quality: they’ll always come from websites with low DAs and DRs, and that will harm your search engine rankings.
- Google and other search engines have always penalized spammy behavior.
- Cheap backlinks from low DA/DR websites are a form of spam.
- Google automatically recognizes this as an attempt to fool the algorithm and will inflict penalties on those websites practicing these tactics.
- Cheap backlinks are a form of “black hat” SEO that’s always cost businesses far more in penalties than the money they’ve saved from buying backlinks on the cheap.
- Even if backlink sellers claim a website has a high DA, they’re either lying, or they’re selling links from link farms and low-quality “news sites.”
- In most cases, the “bloggers” selling these links own 100s of interconnected “news sites” (even easier to do in the age of low-quality, un-edited, AI-churned-out content).
Search engine algorithms are smart. This black hat tactic is easy to spot, so you might buy 100s of cheap backlinks, receive a momentary SEO boost, and then get penalized.
When that happens (forget about IF; it will happen) your website will receive a penalty notification in your Google Search Console.
You’ll lose all of the SEO gains from those cheap backlinks, and probably lose rankings from before you bought them.
It could take ages to recover your previous rankings, and you’ll have to spend a long time using the Disavow Link Tool (something that could soon disappear from GSC) to remove all of those cheap, spam, black hat backlinks.
All of that for the sake of a few hundred dollars.
It’s not worth it.
Genuine, high-quality, and relevant backlinks are worth getting for numerous reasons. Trying to save money by purchasing cheap backlinks (“Price starts from $20”) isn’t worth it.
Why backlinks from OutreachMama are what you need to achieve SEO goals
As Google’s internal data, our case studies, and another study on backlinks prove, your business needs high-quality backlinks to rank higher in search engines and bring in more organic traffic, and sales leads.
Let’s break down why quality and quantity matter with backlinks:
- DA = Important! Google gives websites a weighting, or ranking factor called “siteAuthority.” Very similar to what Moz and other tools call “Domain Authority” (DA).
- Google explicitly ranks websites higher that have higher-quality backlinks. According to the Google API documents “the higher the tier [of backlink], the more valuable the link.
- If you want to rank #1 for your target keywords your business needs backlinks, link building, guest posts, link insertions (niche edits), and Digital PR;
- Higher-quality links (e.g., those placed on sites with a high Domain Authority (DA)) will produce better results, providing the linking sites are in line with your audience and customers;
- A larger volume of backlinks will generate better results, getting your business to rank higher in search engines, and bringing in more traffic and sales leads.
- Even more useful to point out, another study has found that: “96.3% of the sites that ranked in the top 10 have over 1,000 unique domain backlinks.”
So, when we put that together:
- You need backlinks earned organically/naturally from websites with higher-level domain authorities (DA);
- The more backlinks the better. This will (and should, so it appears natural) take time.
- The backlinks you get should be relevant to your audience and customers. A link from a high-traffic website about pets isn’t going to be useful if you’re a lawyer.
Quality, relevance, and quantity make a big difference when securing backlinks that will boost your SEO.
As one of our case studies shows: With backlinks alone, you can double your website’s DA in only 2 months.
When Quality is Non-Negotiable: Trust OutreachMama
A Link Building Service Where Quality Means Strong Metrics, High Relevance and High Effectiveness. See Pricing in our Dashboard.
Talk to us today about SEO services you can depend on. OutreachMama is trusted by over 300 companies worldwide to generate high-impact organic growth from Google.
OutreachMama can deliver every SEO service you need to improve your rankings and drive more traffic, sales leads, and customers to your website.
